Menlyn Park
The new Menlyn Park Mall will be the largest mall in Africa. In creating an integrated digital, radio, out of home and television campaign that positioned the mall as a high end lifestyle venue, Fort reworked the entire visual language of the Pretoria icon, in the most unexpected way.
Agency
| Creative Director: | Annie Raman |
| Copywriter: | Auryn Hiscock. Annie Raman. |
| Art Directors: | Annie Raman. Templeson Nkambule. Dumo Dlulane. Tanya Das Neves. |
Production
| Production: | FORT |
| Director: | Amr Singh |
| Producer: | Craig February. Robyn Oettle. Michael Chitters. Thomas Countee. |
| Director of Photography: | Devin Toselli |
| Photographer: | |
| Stylist: | Louw Kotze (Lifestyle). Leigh Toselli (Flatlays) |
